Social Media Marketing
and Arts Administration
During the Pandemic, Amelia discovered she had a passion for marketing, public relations, and advertising. From March of 2020 to March of 2021, Amelia managed the social media presence of a small retail business. Within the first year, their social media following doubled, they saw an increase in engagement, and their sales improved. She has since combined her love for the arts and marketing and discovered her interest in Arts Administration. Amelia is thrilled to have added a second Major, a Bachelor of Arts in Public Relations and a second Minor, Arts Administration to her course load. From 2021 to 2023, she managed three arts' social media accounts for Western Kentucky University. As she approaches the culmination of her academic journey, Amelia is increasingly eager to transition her skills and enthusiasm into the professional world. She is particularly excited about exploring opportunities that allow her to blend her marketing acumen with her passion for the arts, aiming to break new ground outside the academic realm and establish herself in a dynamic professional environment.